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How feeds work

A feed is a stream of cubes someone swipes through. Your Space has more than one, which is the part that catches people out.

The starting point. Every cube in your Space is a candidate, and Rubikc decides what to show and in what order.

This is what someone gets when they arrive at your storefront without asking for anything in particular. Search results for that address use the first cube in the feed, unless you set them in SEO.

Every Structure has a feed of its own. When someone opens a Structure — a collection, a category, a campaign — they get a feed that starts with the cubes in that Structure, in the order you set.

So a structure feed is two things joined together:

A structure feed continues into the home feedSomeone opens a Structurethe cubes in the Structurein the order you set…then the home feedranked as usual, and it keeps going

Someone who reaches the end of a collection is still browsing. Ending the feed there would stop a session that was going well. Continuing into the home feed keeps them moving, and the ranking picks up from what it knows about them.